Logos
The Other Brother
Working with Chris, I was able to establish the branding of The Other Brother to be consistent with his brand message of being a blend of travel documentary, comedy and celebrity siblings.
This logo was created for the travel docu-series, "The Other Brother" created by Chris Zimmerman. The idea of a cross road sign was implemented to capture the travel aspect of the show into the logo itself.
Logo Process
Throughout the logo process, I kept thinking of new ways to visually show different aspects of the show. Wanting to show the “brother” and “travel” aspect of the show. There are font variations with different attributes with ideas like a map point showing travel and the split font expressing two different people.